ALL BLAIR - Lifestyle Blog

Teaching fitness and training clients at a large athletic club in college, I remember the droves of people that would sign the dotted line on annual contracts, pay up front or agree to automatic debits monthly and then after a day, a week or a month would never set foot in the gym again. I often heard the management and owner say this was their "dream member." The one that pays, but never uses the facility and services they're paying for.

This is one reason I've never been huge on making New...